CAMPAIGN WITH SWEDISH DR TRACY ON TIKTOK TO BREAK THE TABOO AROUND FOULSMELLING DISCHARGE

"Completely normal, one in three women get it, but often people go around with this for a little too long!" says Tracy Ghattas, better known as Dr. Tracy on TikTok. During the day, she works as a junior doctor in Stockholm at a primary care center, but on TikTok, she has over 250,000 followers and creates significant engagement when she tries to debunk health myths and answer questions that everyone Googles about. Such as "Why do you get muscle soreness?" "Can you die from panic attacks?" "How do you get rid of nasal spray addiction?" And now also "how to get rid of malodorous discharges!" Questions that everyone can relate to because everyone has a body and health to deal with. Dr. Tracy was also named the General Educator of the Year 2024 in Sweden.

In this campaign, we collaborate with the Swedish pharmacy Apoteket AB to increase the knowledge about bacterial vaginosis and how you can easily diagnose and prevent bacterial vaginosis with self-care products from VagiVital, says Andrea Mildner, global marketing manager.

In an inspiring campaign together with Dr. Tracy and VagiVital highlight the simplicity of diagnosing and treating bacterial vaginosis from home. With VagiVital VS Self-Test and Vernivia Vaginal Mousse by VagiVital (this product only in the Nordics but hopefully come soon to UK), you can quickly get answers and start treatment for the symptoms. 


"If there's a fishy odor, it could be bacterial vaginosis, but if you're unsure, you can take the VagiVital VS self-test for bacterial vaginosis, and the test takes no more than 10 seconds. And if it's positive, you can treat it with over-the-counter treatment Vernivia Vaginal Mousse, which is clinically tested and without antibiotics," says Dr. Tracy.

Watch Dr. Tracy's entire video here! (in swedish)

WHAT IS BACTERIAL VAGINOSIS?

There are many reasons why you may experience discomfort in the genital area. Odor and bothersome discharge often occur due to a bacterial imbalance in the genital area and can cause both discomfort and insecurity. 1 out of 3 Swedish women suffer from such imbalance, but this is something you don't have to endure – help is available to quickly reduce bad odor and bothersome discharge.

Learn more about bacterial vaginosis here!

VAGIVITAL VS IS A SELF-TEST THAT DIAGNOSES BACTERIAL VAGINOSIS

The test can easily be conducted at home, and the result comes instantly within thirty seconds. You don't need to send the test to a laboratory to get an answer, thus avoiding unnecessary worry and waiting. The product is unique, patented, and studied by specialists in gynecology and has more than 92% accuracy. The high accuracy is due to the test not only measuring pH but also the buffering capacity in the discharge.

Read more about VagiVital VS self-test for bacterial vaginosis here!

SIMPLE STEPS TO DIAGNOSE AND PREVENT BV

🌸 Get an answer within 30 seconds if you have bacterial vaginosis with VagiVital VS self-test

🌸 VagiVital VS self-test has 92% accuracy in detecting bacterial vaginosis


Take care of yourself & Stay Pussytive ❤️

/The VagiVital Team